Senara, Toronto, CanadaReal estate technology company based in the United States raised an undisclosed amount in Pre-Seed funding.
TheThe identities of backers were not disclosed.
TheThe company plans to use the funds for its continued operations North Americanexpansion and enhancement of its existing AI capabilities within it.
LedBy CEO Reagan Zuzarte, SenaraIt is a pre-Construction lead-To-Close system that enables developers and their listing brokers to sell smartly and quickly. TheAI is used by a proprietary system to generate homebuyer leads, appointments, sales and firm sales. It is based upon algorithms that are derived from tens or millions of leads, appointments, purchase datapoints, and other datapoints. TheCompany offers predictive analytics algorithms that can easily be integrated into any brokerage CRM to create buyer journeys and reallocate advertising spend across digital platforms. ItIt also provides insights for regional homebuyers, gathered through its system.
Since the company’s launch in 2021, SenaraThis product has been used in over 50 campaigns. North America, resulting in over $1B sold in new homes across Canada, Washington, Florida and Texas.