UsersZoom, San JoseCA-based provider of a Digital User ExperiencePlatform acquisition Testapic, FranceUX insights company based in the UK.
TheThe deal’s value was not disclosed.
WithAcquisition UsersZoom will increase capabilities to allow users to create extraordinary digital experiences with additional support and investment.
LedCEO Nicolas Guirao, TestapicRemote UX insights platform that uses innovative approaches to sourcing and providing research expertise. Since 2011, its mixed method (qualitative quantitative) approach – coupled with a qualified and large panel of participants – leverages the user’s voice to become a strategic factor for market and performance differentiation delivering remote user feedback in France and Europe.
LedBy CEO Alfonso de la Nuez, UsersZoom provides a variety of a Digital User Experience Insights System, whose platform, participant recruiting engine, and professional service offer quantitative insights for testing, measuring, and improving digital product experiences at scale throughout the product lifecycle. WithOperation in North America and Europe, the company serves global brands such as Google, Oracle, Aetna, Santander, Kimberly-Clark, half of the Fortune 100.